Nissan Enters Into a Commercial Agreement With ONDAS Media to Bring Satellite Radio to Europe

MADRID, January 15 /PRNewswire/ -- ONDAS Media, (ONDAS) the satellite radio company for Europe, today announced that it has entered into a commercial volume agreement to install Satellite Radio Receivers in Nissan and Infiniti vehicles across Europe. As a result of the agreement, it is anticipated that Nissan vehicles buyers will be among the first European car buyers to be able to receive the diverse programming that ONDAS will create and distribute.
"Satellite Radio has been hugely successful in the US and we believe that European consumers will also be attracted to the programming diversity, continuous coverage and superior sound quality that ONDAS Media is developing," confirms Larry Haddad, General Manager, Product Strategy and Planning, Nissan Europe. "Our agreement with ONDAS Media demonstrates our commitment to bring innovation to Nissan products that enhances the driving experience."
"The ONDAS partnership team is already in the development phase for the radios and a significant amount of work has been completed to date," comments Dave Krueger, COO of ONDAS. "The radios in Nissan vehicles will be the most advanced in the marketplace and will be capable of receiving hundreds of channels of audio programming as well as a suite of data services. This definitive agreement brings ONDAS Media's total number of pre-sold, factory-installed satellite radios beyond the 1 million mark and is another milestone in our plan to bring our unique content offering to European consumers by 2011."
Through its fully integrated, digital satellite transmission network, ONDAS will broadcast its multi-lingual radio, music, video and data services directly to European consumers in their automobiles, trucks, homes, offices and to their mobile and portable devices. It will provide digital entertainment to 240 million vehicles and up to 600 million European inhabitants on the move 24 hours a day, 7 days a week through more than 150 channels of proprietary and re-distributed music, sports, news, weather, traffic and special interest programming in all the key European languages.
The news follows ONDAS' recent announcement that it has issued an Authorization To Proceed to Space Systems/Loral (SS/L) to enable the development of its state-of-the-art satellite infrastructure.
About ONDAS
ONDAS MEDIA S.A. (ONDAS), Europe's premier satellite media company is a pan-European organisation that provides comprehensive digital services for consumers on the move, headquartered in Madrid. ONDAS focuses on delivering unparalleled breadth and depth of media content in superior digital quality to European consumers. With its fully integrated, state-of-the-art digital satellite transmission network, ONDAS intends to broadcast its multi-lingual radio, music, video and data services directly to European consumers in their automobiles, trucks, homes, offices and to their mobile and portable devices.
ONDAS is scheduled to launch its pan-European subscription-based services in 2011. In addition to securing further investment and supporting the necessary regulatory process throughout Europe, ONDAS Media is establishing strategic partnerships with European OEMs. For further information visit http://www.ondasmedia.com
About Nissan Europe
Nissan employs around 12,000 people in its European design, research and development, manufacturing, logistics, and sales and marketing operations. Last year, the company sold 570,513 vehicles across 40 markets in Western and Eastern Europe including Russia. In 2006, the company produced a total of 506,602 vehicles in its Spanish and British plants. Nissan Europe's head office is based in Rolle, Switzerland.
Contact: Mel Betts, Grapevine PR Ltd, +44-1409-211675, +44-7875-085769 (mob), melanie.betts@grapevinepr.com; Contact: Penny Szczepaniak, Corporate Communications, Nissan Europe, +33-1-30-13-57-87